CONTENTS
TECHNICAL ENQUIRY
GENERAL FRANCHISING MARKET PARAMETERS IN RUSSIA
TOTAL VOLUME AND DYNAMICS OF THE FRANCHISING MARKET IN 2011-2018, NUMBER OF FRANCHISE SELLERS
FRANCHISING MARKET STRUCTURE BY SEGMENTS
TRENDS AND FORECASTS OF THE RUSSIAN FRANCHISING MARKET
TOP 10 BIGGEST FRANCHISES IN RUSSIA BY SEGMENT
CATERING AND FOOD
Catering
Food retailers
Mono-brand food stores
CLOTHING
FURNITURE
MOST SIGNIFICANT ITALIAN FRANCHISES IN THE RUSSIAN MARKET
RECOMMENDATIONS FOR THE PROMOTION OF ITALIAN FRANCHISES IN RUSSIA
LIST OF TABLES
Table 1. Top 20 leading franchises in the “catering and food” segment in Russia
Table 2. Top-15 leading franchises in the “clothing” segment in Russia
Table 3. Top-15 leading franchises in the “furniture” segment in Russia
Table 4. Major Italian franchises in the Russian market
Table 5. Channels for promoting franchises in the Russian market
LIST OF DIAGRAMS
Diagram 1. Dynamics of the main parameters of franchising market in Russia, 2011-2018
Diagram 2. Franchising market structure in Russia by type of company, 2018,%
Diagram 3. Franchising market structure in Russia by segments, 2018,%
Diagram 4. Change in the structure of franchising market in Russia by segments, 2011-2018,%
Diagram 5. Forecast of the franchising market in Russia, 2019-2030, thousand units
Diagram 6. Share distribution of franchising points of the top 20 largest franchises in the segment of “catering and food” by sub-segments,%
Diagram 7. Number of franchising points of leading franchises in the “catering” sub-segment
Diagram 8. The structure of the leading franchise points in the “catering” sub-segment by type (franchised / own),%
Diagram 9. Number of franchising points of leading franchises in the “food retail chains” sub-segment
Diagram 10. Point structure of leading franchises in the “food retail chains” sub-segment by type (franchised / own),%
Diagram 11. Number of franchising points of leading franchises in the sub-segment “food production”
Diagram 12. Point structure of leading franchises in the “food production” sub-segment by type (franchised / own),%
Diagram 13. The structure of the top 15 franchise points in the “clothing” segment by type (franchised / own),%
Diagram 14. The structure of the top 15 franchise points in the “furniture” segment, by type (franchised / own),%
