Object of study:
The structure of the study
1. The world market of lead-acid traction and stationary batteries
1.1. The total volume of the world market 2015-2017. Nat./Den.
1.2. Structural and dynamic analysis of the market 2015-2017.
- Changing demand for lead-acid traction and stationary batteries in the context of the main countries of the world market
- A change in demand for lead-acid traction and stationary batteries in comparison with the demand for other types of batteries in recent years (lithium-ion, etc.)
1.3. The state of the competitive environment in the market: analysis of the main manufacturers and their grocery lines.
1.4. Market development trends and the forecast of the main market parameters until 2023.
2. Review of the developed technologies for the production of lead-acid traction and stationary batteries
2.1. The dynamics of production technologies, types of technologies of the main companies of lead-acid traction and stationary batteries
2.2. Trends in technological developments in the field of production of lead-acid traction and stationary batteries
3. The state and prospects for the development of the industry production of lead-acid traction and stationary batteries.
3.1. The state of competition in the industry: the dynamics of the number of enterprises, the emergence of new organizations, the scale of their main activity, the processes of mergers/acquisitions, etc.
3.2. The volume of production in the dynamics of 2015-2017. (pcs/rub) and in the context of manufacturers of the Kursk Battery Plant, the Novgorod Battery Company, the Velikoluksky alkaline batteries, the Tyumen Battery Plant
3.3. Information about key manufacturers: recent expenses in the assortment, R&D expenses, financial indicators (profit), the dynamics of the number of employees, the level of wages, labor productivity, distribution channels
3.4. Information on the structure of the production of lead-acid traction and stationary batteries in the context of ranges and technologies in million rubles. (pieces - evaluative)
PZS | Opzv | AGM | Gel | |
80 ah - 1240 ah | X | |||
120 Ah - 1000 Ah | ||||
110 ah - 1000 ah | ||||
1000 Ah - 3000 Ah | ||||
up to 5.5 ah | ||||
5.5 ah - 15 ah | ||||
15 ah - 26 ah | ||||
26 ah - 230 ah | ||||
over 230 ah |
4. Conjuncture of the supply of foreign manufacturers of lead-acid traction and stationary batteries to the Russian market
4.1. The total volume of supplies of lead-acid traction and stationary batteries to the Russian market in 2015-2017. pcs/dollars.
4.2. The total volume of supplies of lead-acid traction and stationary batteries to the Russian market in 2015-2017. in the total battery capacity
4.3. The total volume of supplies of lead-acid traction and stationary batteries to the Russian market in 2015-2017. pcs/dollars. In the context of manufacturers/recipients
4.4. Structure in the context of the supply of lead-acid traction and stationary batteries to the Russian market in the context of brands and all parameters
dollars/pcs/ah | ||||
5. The distribution system of lead-acid traction and stationary batteries in the context of sales channels.
5.1. On the basis of the study of Russian manufacturers and representatives of foreign manufacturers, the analysis of the distribution channels of the market in the context of:
- Primary market (manufacturers and assemblers of electric vehicles, etc.)
- Secondary market (including in the context of direct deliveries to end consumers, deliveries through trading companies, online stores, engineering companies)
5.2. Formation of the list of top-50 potential partners within the framework of the most significant channels:
- Significant end consumers (targeted data, dynamics of revenue, specialization)
- Successful trading companies (address and contact data, dynamics of revenue, level assortment)
5.3. Working conditions with the new producer of traction and stationary batteries. The presence of barriers
6. Price analysis of lead-acid traction and stationary batteries
6.1. Prices for products of foreign manufacturers in the context of type
6.2. Prices for products of Russian manufacturers in the context of type
6.
7. The Russian market of lead-acid traction and stationary batteries. Conclusions and forecasts
7.1. General characteristics of the market as a federal. Market volumes. The development trends of the Russian market of lead-acid traction and stationary batteries.
7.2. Market segmentation, trends and factors affecting the parameters of segments. Segments volumes.
7.3. Structural and dynamic analysis of the market in the context of ranges and technologies (Den/pc)
7.4. The state of the competitive environment in the market: analysis of the main manufacturers and their grocery lines. Import and the largest Russian players: sales volumes in natural and value terms. Shares of the market of the largest players used by technologies.
7.5. Prices of manufacturers in the market in the context of segments and key market players. Margin of margin
7.6. Trends and forecast for the development of consuming segments
7.7. Market development trends and the forecast of the main market parameters until 2023 in division by segments.
7.8. Development of a model of 5 Porter forces for the industry, including Analysis of the strength of suppliers, consumers, threats from the substitute goods, the emergence of new players, the current state of competition, barriers at the entrance and output.
7.9. Recommendations for the formation of a marketing strategy for the development of business direction in the market of lead-acid traction and stationary batteries for the Russian manufacturer of batteries
