Stage 1. Analysis of foreign manufacturers
1.1. Identification of supplies of foreign products of all categories of bathroom goods for 2018.
1.2. Analysis of the structure of imports in monetary terms of context by product types:
Ceramics for bathrooms:
- Suspended toilets/ floor,
- Pussar,
- shells,
- bidet
Installations:
- installations for suspended toilets,
- Installations for the bidet
- Pussar installations,
- Rakovin installations
1.3. Assessment of the structure of imports in the context of products and types of products
1.4. Analysis of the structure of imports in the context of companies
Ceramics for bathrooms:
- V & b,
- Jacob,
- Geberit,
- Delafon,
- Duravit,
- Laufen,
- Roca,
- Vitra,
- Am & pm,
- Cersanit,
- Sanita Luxe,
- Santek,
- Ideal Standard,
- Jika
Installations:
- Tece,
- Grohe,
- OLI,
- Alcaplast,
- Jacob
- Wisa, etc.
1.5. Detailed analysis of the TOP-15 leading foreign manufacturers for each segment. The following information will be presented for each company:
- The structure of supplies in the context of the type of product (suspended/ floor toilets, pussuars, shells, bides, etc.)
- The price level for each type of product
- Sales channels in the Russian market
1.6. The share of the customer at each of the segments and commodity groups in the total volume of imports
2. Stage. General analysis of Russian production
2.1. Identification of Russian manufacturers of ceramics for bathrooms and installations
2.2. Assessment of the total production volume of all identified Russian manufacturers in monetary terms in the context of segments, 2018
2.3. The price of the products of the products of each of the manufacturers, the allocation of the most expensive
2.4. The average level of prices for the products of Russian manufacturers for each segment
2.5. Assessment of the total volume of production in natural terms
2.6. Comparison with the price level with foreign manufacturers
3. Stage. Analysis of the Russian market for bathrooms
3.1. The total volume of the Russian market for bathrooms in the context of segments:
- Ceramics for bathrooms
- Installations
3.2. The share of Russian and foreign companies at each segment
3.3. The main manufacturers at each segment (possibly among significant manufacturers - Rock Rus, Ceramics Cheboksary, Kirov Ceramics, Syzran Ceramics, Ugrackers, Sign)
3.4. Product segmentation of manufacturers (high price segment, medium, lower)
3.5. The share of the customer in each of the segments in the Russian market
3.6. The closest Russian manufacturers in terms of quality
