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Search study on additional activities for the energy and energy company

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Дата разработки: 27.09.2018

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Search study on additional activities for the energy and energy company

Stage 1. Benmarketing, the formation of the most complete list of services provided by energy service companies and energy sales

1.1. The liability and analysis of the activities of 100 leading foreign companies in the field of energy and energy service (a list of services provided for legal entities and individuals)

1.2. Analysis of trends in the field of energy -state and energy service companies on the basis of data from specialized industry publications

1.3. Blove and analysis of the activities of 100 Russian companies in the field of energy consumption and energy service through legendary interviews (including study and interviews with customer representatives) on the duscles of services for legal entities and individuals

1.4. Formation of the consolidated rating of all types of services for legal and individuals on the basis of the study of Russian and foreign companies and market trends (with the exception of services already provided by the customer)

1.5. Formation of a preliminary portrait of a potential client in the Russian market for the top 10 identified services

2. Stage. Assessment of the demand and perspective of the TOP-10 identified services among Russian consumers (legal entities and individuals), taking into account the preliminary portrait:

• Industrial enterprises,

• Municipalities,

• Public utilities suppliers,

• HOA,

• Housing owners

3. Stage. Consolidated analysis of data for each of the TOP-5 identified services.

3.1. The following information will be provided for each service:

· Assessment of the current volume of the Russian market, rub.

· Formation of the forecast of its growth in the short and long term;

· Assessment of the number of potential customers for the services developed in the segment of legal entities;

· Assessment of the number of potential customers for the services developed in the segment of individuals

· Positive and negative factors (risks) entering the customer company market

File name: ТЗ-357-2018