Stage 1. Analysis of the conjuncture of the sentence
1.1. Identification of the volumes of supplies to the Russian market of heating cables of foreign manufacturers, the allocation of the share of self-regulatory heating cable 2014-2016. TN/dollars.
1.2. The identification of Russian manufacturers and the volume of their supply to the market of heating cables and the share of self-regulatory heating cable 2014-2016.
1.3. The assortment of self-regulatory heating cable leading manufacturing companies: Nelson, Thermon, Raychem, Bartec, Nexans, Ensto, Lavita, HTS-Global, Thermopads, SOD, etc. supply products to the Russian market.
1.4. Prices for self -regulatory heating cable
1.5. Distribution channels for leading manufacturing companies
1.6. Identification of plans for the creation of new industries in Russia
2. Stage. Analysis of demand conjuncture
2.1. Identification of the main consuming segments and analysis of the structure of consumption in the context of the sectors
2.2. Identification and provision of information about consumers of self -regulatory heating cable in various segments (procurement, characteristics, price)
2.3. Prospects for replacing the consumption of heating cable of other types for self -regulatory
2.4. Forecast for the development of consuming segments until 2020
Stage 3. Preparation of a consolidated analytical report. Conclusions and forecasts.
3.1. Assessment of the total volume of the Russian market for heating cables and the share of self-regulatory heating cable 2014-2016, the share of foreign and Russian production, dollars/tons
3.2. The share and structure of supplies to the Russian market of leading companies - manufacturers
3.3. Assessment of the structure of the market in the context of the consumption sectors
3.4. Development trends of the Russian market for self -regulatory heating cable
3.5. The forecast of the Russian market for self -regulatory heating cable, 2020 TN/dollars.
3.6. Positive and negative factors of entering the market of a new Russian manufacturer of a self -regulatory heating cable
Stage 4. Recommendations for the coming of a new Russian manufacturer of a self -regulatory heating cable
4.1. SWOT analysis compared to competitors
4.2. Assessment of the potential volume of supplies of a self -regulatory heating cable of a new Russian manufacturer
4.3. Recommendations on the assortment (characteristics of the most popular types of cable, related services)
4.4. Recommendations on prices
4.5. Advanced recommendations (the most promising consuming segments, distribution channels)
