Request a call

Study of the battery market in the B2C segment

Print

Дата разработки: 11.07.2019

Информация о проекте представлена для демонстрации наших возможностей. Вы можете заказать аналогичное исследование с учетом Ваших задач.

Заказать аналогичное исследование | Демо-версия

Study of the battery market in the B2C segment

1. Section. General parameters and dynamics of the B2C market market

1.1. The volume of the B2C AKB market, the share of competitors in the market (VARTA, BOSCH, FurukAWA BATTERY, SUPER NOVA, Panasonic, Banner, Topla, Mutlu, Optima, Titan, American, Medalist, Moratti, Nord, Golden/Black Horse, Cob at, leopard, etc. .) 2016-2018 In monetary and natural terms

1.2. The structure of sales channels in the context of: shops, hypermarkets, e-commerce, etc.

1.3. Market trends 2016-2018

  • Changing the share of the main competitors in the B2C market
  • Changing the share of supplier countries
  • Changing prices
  • Changing the structure of the market in the context of the capacity of the battery a/h
  • Changing the structure in the context of sales channels

2. Section Sales Strategy in the Online channel

2.1. Identification of the main specialized suppliers of the Online channel. General description of each (with which manufacturers work, promotion methods, etc.)

2.2. Rating of the main players of the Online channel: shares, description

2.3. Formation of the list of brand success criterion in the Online channel (price, warranty period, availability in warehouses, availability of recommendations from the supplier, special characteristics: increased starting current, lack of service need, etc.)

2.4. Recommendations for the formation of a strategy in the Online channel

File name: ТЗ-220-1-2019