Thin -grained, isotropic, high -strength, dense structural graphite (blocks and products from them) operating in high temperatures, neutron irradiation, erosion, aggressive media and regime friction.
Determination of the most promising markets and their segments for the implementation of structural graphite.
Obtaining quantitative data on each market segment.
Identification of growth drivers for each of the market segments.
Determination of the average level of profitability for each of the market segments.
Comparison of the technology used in the project with existing and promising analogues.
The objects of the study are existing and promising markets and their segments, where it is possible to use fine -grained, isotropic, high -strength, dense structural graphics.
The table below shows target segments in which the project products allegedly replace the existing materials from graphite.
Target market target segment/product of the target segment
Electricity (nuclear power plants and solar energy) rods used to slow down the reaction in nuclear power plants
Materials surrounding the active zone of the rector of the nuclear power plant (neutron reflector)
Solar cells in solar power plants
Electronics components of electronic equipment for semiconductors, integral circuits, microprocessors, heaters, screens, pedestals
Black and non -ferrous metallurgy tigers
Filters
Casting matrices
Pipes and tubes in aluminum cleaning
Baths, inserts, dorn, boats and containers for smelting and casting black, colored and rare earth alloys, precision casting
Plates, bolts, screws, nuts
The chemical industry is tilly
Construction materials
Machine building sealing rings of various engines and end seals in industrial equipment
Electrodes for electric metal processing
Bearings, seals and gaskets
Liners in the friction nodes of industrial equipment
Shoulder blades, lamellas in pumps and compressors
Rocket Engineering heat -shielding material for the head parts of missiles
Thermal protection elements of spacecraft houses
3.1. Determination of the volume of each segment:
• market size and capacity (in monetary and natural terms) (2004-2008);
• forecast for market development (in monetary and natural terms) until 2020;
• factors affecting market development (growth drivers);
• Market dynamics and main trends.
3.2. Competitive situation in target segments:
• types of products of target segments;
• the volume of sales in monetary and natural terms The share of the market of competitors in each segment;
• Alternative technologies, plans for the implementation of new technologies, strategic plans for the development of competitors, investment programs.
3.3. Competitive situation in the market of graphite suppliers for targeted segments:
• Companies competitors who supply graphite for target segments;
• the volume of sales (own consumption) of the graphite of these companies in monetary and natural terms The share of the market of competitors in each segment;
3.4. Profiles of the main manufacturers of graphite for the target product, including imported products:
• review of companies;
• product line;
• RECOUNTION Norma for products;
• R&D expenses
• The average level of profitability in segment (EBITDA, EBIT).
• price strategy;
• Comparison of project products with competitors (density, strength, porosity, degree of anisotropy, jungle module, heat resistance, radiation resistance, chemical resistance, specific electrical resistance, etc.).
3.5. Final consumers of structural graphite
3.6. Bargain Power's power of suppliers and consumers
3.7. Barriers for entering the graphite market for the target segment:
• The most significant barriers (established connections, mandatory certification, long -term tests, consumer orientation to their own production, reputation ...).
3.8. Graphite price segments
• price segments present in the market
• Distribution of demand between different price segments.
3.9. Grace pricing for the target segment:
• forecast for the cost of production (with breakdown according to articles);
• forecast for the market price of products (upper, lower border);
• the main factors that determine the movement of prices;
3.10. The chain of creation of added value at the level of the company/market:
• chain of creating cost (preferably in the form of a "Waterfall" diagram);
• products produced at each of the stages of redistribution;
• Producer companies present at each stage.
3.11. Consumer preferences regarding graphite:
• the main characteristics of products consumers;
• preferences of consumers of targeted products (density, strength, porosity, degree of anisotropy, jungle module, heat resistance, radiation resistance, chemical resistance, specific electrical resistance);
• factors affecting the choice of products by consumers;
• advantages and disadvantages of targeted products;
• unsatisfied needs of consumers regarding the technical parameters of products.
3.12. The main methods for output of products to the market.
3.13. Graphite sales channels:
• main sales channels;
• organization of sales system;
• principles of work of the main competitors;
• Distributors present in the market;
• The main regions in which competitors work, dealers.
3.14. Graphite substitutes:
• alternative types of materials based on current and promising technologies in this field;
• Competitive advantages and disadvantages of technology/project materials.
• historical data for the period 2004-2008;
• Forecast data for the period 2009-2020.
• Russian Federation and CIS.
