Metal processing equipment (hereinafter referred to as the MOO) with CNC, including:
- turning horizontal machines with CNC
- multifunctional turning and milling centers with CNC
- vertical milling processing centers CNC
- horizontal milling processing centers with CNC
1. A brief description of the project "Creation of the production of turning machines".
- General information about products, description indicating technical and consumer characteristics.
- The use of lathes in target markets. Analysis of current and potential areas of application.
- A brief description of the production chain of machine tools, the main suppliers of components.
2. Analysis of the competitive environment.
2.1. Study of Russian current and potential manufacturers of the CNC. For each of the manufacturers (projects), the following information will be collected and presented:
- Assortment of the produced MOO with CNC
- The volume of production for 2012-2015. PC.
- The availability of export supplies
- Foreign partners
- Development plans
- information about projects (project initiator, project essence, scale, information about implementation)
2.2. Identification and study of the supply of foreign manufacturers of the MOO with CNC
- location of production sites
- Assortment of the CNC supplied by the CNC to the Russian market
- Supply volumes 2012-2015. PC.
3. Price analysis
3.1. The dynamics of average market prices for the MOO with CNC Russian and foreign manufacturers in 2012-2015. In the section by type of equipment
3.2. The forecast of average market prices for the MOO with CNC until 2025. (pessimistic, optimistic and realistic scenario)
3.3. Comparison of the closest models of analogues with the prices of customer machine tools
3.4. Assessment of the relevance and competitiveness of prices for customer machines
4. Analysis of the demand for MOO with CNC in the Russian market
4.1. Brief characteristics and development trends of the main consuming segments
4.2. Information about the demand for MOO with CNC among state -owned enterprises, including OPC for 2012-2015
- The name of the consumer company
- characteristics of the purchased MOO with CNC
- Provider
- Procurement price, payment conditions, purchase volume
5. Description of the sales market for universal turning machines. The forecast of market development for the near future.
5.1. The dynamics of development (including the emergence of new players, the dynamics of sales, key changes and trends) 2012-2015.
5.2. The main competitors, including both Russian and imported manufacturers, are their share of the Russian market.
5.3. Analysis of the level of competition in the industry (the scheme of the Five Competition forces M. Porter)
5.4. The degree of state regulation of the market, the legislative restrictions of the industry.
5.5. Technological changes in the industry, the tendency to the transference of competencies from abroad.
5.6. Potential (forecast) market volume of the MOO since 2012-2025. (pessimistic, optimistic and realistic scenario, taking into account the development trends of consuming segments and the substitution of metalworking machines without CNC)
5.7. Analysis of the main competitive advantages/disadvantages of customer equipment
5.8. Assessment of the realism of the customer’s plans for the sales of machine tools in the Russian market, taking into account its volume and price level (according to all scenarios)
5.9. Recommendations for promoting customer products in the Russian market
