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Studies of the market of fresh and processed vegetables, fruits and berries

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Дата разработки: 07.06.2013

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Studies of the market of fresh and processed vegetables, fruits and berries

1. Fresh vegetables (cucumbers, tomatoes, etc.)

2. Vegetables and fruits processed

Cucumbers and rods canned with vinegar or acetic acid

Tomatoes canned with vinegar or acetic acid

Zucchini and squirrels canned with vinegar or acetic acid

Assorted vegetables canned with vinegar or acetic acid

Homogenized canned vegetables without vinegar for baby food

Homogenized vegetables, canned without vinegar

Jams, jelly fruit and berry; fruit and berry compotes; puree and fruit pasta

Canned fruit

Juices (apple, pear, cherry, tomato, etc.)

Potatoes (slices, straws, chips) fried or dried, frozen)

Other vegetables are frozen

Fruits and berries frozen

Project region:

Report content

I. The general situation in the Russian and regional markets of project products

1.1. Determining the overall production of fresh and processed vegetables and fruits in the Russian Federation

1.2. Determination of the average level of all -Russian consumption of fresh and processed vegetables and fruits in recent years

1.3. The volume of gross collection of fresh vegetables from open and closed soils of farms of all categories in the context of the constituent entities of the Russian Federation (2008-2010)

1.4. The rest of the vegetables of open and closed soil at the end of the month (2008-2012) in the context of the constituent entities of the Russian Federation

1.5. The volume of production of redesigned fruits and vegetables in the context of the types and constituent entities of the Russian Federation for 2008-2012.

II. Assessment of the possibility of import substitution of fresh and recycled vegetables and fruits in the project region

2.1. Identification and analysis of project supplies from other countries

2.2. The main types of supplied products

2.3. Dynamics and scale of supply 2010-2012

2.4. The main recipients of products in the region of the project

III. Competitive environment in the project region

3.1. Regional competing companies in the context of specialization:

Vegetable growing

Processing and canned vegetables

Fruit processing and preservation

The following information will be presented for companies

The dynamics of revenue, profit, profitability for 2008-2011.

The main types of products and brands

IV. Potential consumers

4.1. Creation and provision of a common database of potential consumers of project products in the UFO among organized trade enterprises. The base will include such enterprises as:

Wholesale trade in agricultural products

Food retail trade in specialized stores. including

- retail trade in canned fruits, vegetables, nuts, etc.

- retail trade in fruits, vegetables and potatoes

The following information will be provided for each organization:

Telephone

Supervisor

Dynamics of revenue 2008-2011

4.2. Large supply of fresh and processed vegetables and fruits to the region of the project from other areas

Volume and dynamics of supplies 2010-2012

The structure of supplies in the context by type of product (fresh, processed)

The main companies recipients

The main regions and amer-off companies

Seasonality of supplies

V. Analysis, conclusions, recommendations

Balance of demand and proposals of the Russian market of fresh vegetables and processed vegetables and fruits in the context of the constituent entities of the Russian Federation

Determination of deficiency and surplus of fresh and processed vegetables and fruits in each area

Justification of the insufficiency of the supply of fresh vegetables and specific types of processed fruits and vegetables in the project region

Identification of the most popular types of processed fruits and vegetables in the context of the constituent entities of the Russian Federation. including in the region of the project (the greatest dynamics of production)

Customer position among the main competitors

Assessment of the current level and potential for the development of wholesale and retail trade in the project region

Assessment of the potential of import substitution of agricultural

Assessment of the potential for replacing project supplies from other regions

Justification of the prospect of the development of the customer

Possible barriers for entering

Recommendations for the development of the customer (scale, the most promising types of products)

File name: ТЗ-237-2013