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Study of the market of wood-protective compositions (DZS)

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Дата разработки: 07.02.2017

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Study of the market of wood-protective compositions (DZS)

1. Determination of the structure of the consumption of DD for the purpose in the consumer and price segments of the market:

- Professional DDS for industrial impregnation (B2V);

- repair and construction DDS for impregnation by spraying and applying a brush (B2V);

- decorative DZs (compositions and impregnations) DIY (B2C).

2. The list of large consumers of the DZS (segment A) that use wood impregnation in an industrial method (method of soaking, antiseptic under pressure). Determine the structure of the intake of the DZS by concentration is the proportion of finished compositions and semi -finished concentrates.

3. The list of large distributors specializing in working with DZS (segments A and B) of domestic and foreign production.

4. Work practice (channels, comparative analysis of the product portfolio, distribution, pricing policy) of the main manufacturers of DZS (segments A, B and C).

File name: ТЗ-54-2013