Geography:
1. Analysis of export of melted roller roof and waterproofing materials from Russia.
1.1. The total export volume from Russia in 2017
1.2. Export distribution in the context of manufacturers
1.3. Distribution of exports in the context of the margin of products (if they are indicated) and countries
1.4. Price level for individual products and manufacturers
1.5. Distribution of exports to customers in each country
1.6. The most promising countries for customer export
1.7. The database of significant foreign buyers of melted roll roofing and waterproofing materials from Russia.
2. Comparison of the distribution of customer sales by regions and volumes of construction work by regions.
3. Studying the preferences of current customers, departed customers and appeals
3.1 Identification of a change in the preferences of buyers/consumers in recent years,
3.2 comparison of the quality and ease of use of various roll materials,
3.3 Clarification of the channels for obtaining information about roofing materials,
3.4 Evaluation of the convenience of the processes of buying and delivery of products of various manufacturers,
3.5 technical, organizational, commercial and other solutions of competitors attract and hold customers,
3.6 Valuable ideas and directions for development and improvement - products, service, business processes, changes in which will subsequently affect the choice of other consumers.
4. Conclusion
4.1 The competitive advantages necessary for successful work in the market,
4.2 Conclusions and recommendations on measures of non -price competition, which will make it possible to focus on the most appropriate changes
